* Three reasons why your business might benefit from search engine optimisation.
* How SEO can help move your website to the centre of a bustling market place.
* Find out when you DON'T need search engine optimisation, so that you don't waste your time doing something you don't need to do!

* Bringing grounding and embodiment to your search engine optimisation.
* Finding an embodied sense of the people whom you can best serve.
* The internet as a hive mind containing data on our collective concerns.
* Demo of an exercise to help you stand in the shoes of the people whom you can best...

* Grounding into your own body and breath.
* Your ideal client appear before you.
* Standing in their shoes and finding out what the questions that they have.
* Returning to your own shoes and noting down what you learned to inform your keyword research.

* Learn the difference between head terms, mid terms and long tail keywords.
* Where to begin your SEO strategy.
* The difference between pages and posts.
* Identifying what does your web visitor want: to buy something or information?
* Generating content tailored to the people whom you can best ...

* Basic keyword research for free.
* Keyword research using keywords everywhere.
* Tracking trends in your professional field using Keywords Everywhere.
* Identifying keyword terms for new or niche therapies that are not well known yet.

Content:
New monthly subscription fees for Keywords Everywhere.
How to use Keywords Everywhere for Tantra massage practitioners (or anyone selling potentially "restricted" items or services e.g. CBD oil).

Content includes:
How to optimise a web page.
Optimise your Google Business Page.
The importance optimising Google maps.
Optimise your content on other websites (e.g. Eventbrite, Meetup).

Content:
Some notes to help you, if you have an existing website which you want to optimise.
Some notes about which web-builder to choose, if you are making a new website.

Content:
An overview, detailed instructions are beyond the scope of this course.

Content:
Using recommendations for help.
Don't panic!
Using the platform Fiverr to get help.

In this video I talk about how long it takes for SEO to "work". Its not a quick fix! I talk about the benefits of slow, sustainable growth patterns along with empowering yourself with data. I also talk about why I personally, choose NOT to use social media to grow my business.